Creating The Product

If you have the ability, you can create the product yourself. Some people can write a 40-50-page eBook in a couple of days to a week, but others need much longer than that.

If you’re not a fast writer or you don’t feel confident with your writing ability, you can always hire someone to write your book for you. You can have a decent eBook written for as little as $200, or you can get a really great book for $500.

If you aren’t very good with technical stuff, you might need to hire someone to create videos for you. You can have a very simple video created for as little as $50, or a longer video for $100-$200, including voice talent.

If you want extremely high-quality, lengthy videos, you may have to pay a bit more, but remember – you can sell these videos over and over again without any printing or shipping costs!

You can also outsource the creation of audio products in the same way you can video. Find someone who has a great speaking voice and have them read your eBook or read a script that you’ve written. This should be fairly inexpensive, costing around $50-$200 depending on the length of the script.

Here are the top freelance marketplaces where you can create a listing based on your requirements:
http://www.Guru.com
http://www.ScriptLance.com
http://www.eLance.com
http://www.RentACoder.com

If you need to take a more affordable route to creating your information product, you can purchase resale rights or private label rights (PLR) to products that have already been created and simply re-brand them as your own.

Here are a couple of high quality private label providers:
http://www.PrivateLabelTreasury.com
http://www.PushButtonReports.com

If you create the product yourself, the only fees you will incur in product development will typically be the cost of the domain (about $10) and the cost of hosting (usually about $10 to $20 per month).

Top Resources:

Taking Payments
... have to pay as much as 75% if there is a lot of commission. Still, you pay nothing up front, and if affiliates make no sales, they won t get paid anything. You may think it s not good to lose 75% of your money to an affiliate, plus the fees ClickBank ... (more >>)

Marketing The Product
... marketing can be tricky and expensive to learn, but once you have mastered it, the traffic usually converts quite well. The major player in the PPC market is Google AdWords. The ads run on the Google search engine, and can also appear on the Content ... (more >>)

Creating A Sales Page
... copywriter. If your sales page is poorly written, your product probably isn t going to convert very well. You may also want to hire someone to create professional graphics for your sales page. This may also increase conversions by increasing trust and ... (more >>)

Choosing A Topic
... products, because people will often do almost anything to solve their problems, including buying information products. Passionate niches are those in which the typical user has some type of passion or hobby that they really care about. Examples include ... (more >>)

Choosing A Format
... content for those who can t download videos. Audio is another possibility. You could read your eBook and put it into audio format, hire a voiceover artist to do it for you, or you could offer add on audio files that enhance your product. For example, ... (more >>)

Creating The Product

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