Internet Popularity

Ten years ago, when Google first came on the scene, half of the homes in America didn’t have a computer and only 2 in 5 American homes used the internet. These days 4 out of 5 homes have a computer and 92% of homes use the internet on a regular basis. Not only that, but with the advent of smart phones and other web browsing devices, more people than ever before are getting online to search for information and do business.

This is excellent news for you, the soon-to-be website flipper. That’s because the more people that visit the internet, the more popular your website can potentially become, and the more money you can potentially make. First, however, you need to make a website that people want to visit. This isn’t hard to do. It merely involves creating a valuable website.

The Next Big Thing

Most people, when they start out building a website with the intention of flipping it, set out to create the next big thing. They want to make the next Facebook, Myspace, Twitter or Digg. Yet the chances of you creating a site like this are very small.

This is the wrong way to look at website flipping. Instead of coming up with the next big thing, just focus on what works.

Throughout your website flipping venture, remember this phrase: if it ain’t broke, don’t fix it. That phrase simply means taking what others have done to make money and then replicating that idea to make a profit of your own.

When it comes to flipping websites, the tried and true model is either creating or buying a website that has value, and then selling it to another person for a profit. But what constitutes a website’s value?

A website’s value is based on a number of criteria. These include:

• The value of the domain name - There are several domain name appraisal services, and some domain hosting services even offer an appraisal of the websites they sell.

• The value of your brand. Your brand is your website’s identity within its given niche. Consider the various brands that you know of, such as Facebook and even Coca-Cola, and you will see just how valuable a brand can be.

• Your website’s content. This is very important as content is king when it comes to a website’s value. Your website’s content includes text, photos, videos, audio, etc. The more unique the website’s content, the more value that website will hold.

• Website Traffic. Website traffic refers to how many visitors arrive at your site on a daily, weekly or monthly basis. The more visitors your website attracts, the more valuable it will be.

• Search Engine Ranking. This is another huge one, as the higher your website ranks, the more money people will be willing to spend to acquire that website.

• Now that you know what a valuable site looks like, it’s time to start making one of your own so that you can start making hundreds or even thousands of dollars by creating websites from scratch.